Decoding Sales
A podcast where an engineer (Alex Allain, CTO @ U.S. Digital Response) and salesperson (Peter Ahn, Tech sales coach) demystify what it means to build meaningful business relationships in the modern age.
Decoding Sales
Episode 11: It Takes a village
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Peter & Alex
- How engineering and product contribute to closing deals
- How NBCUniversal took a leap of faith on the Dropbox's team and vision
- How a team-oriented approach build trust when selling a roadmap and vision
- When to pull in the CEO...and a story of Peter pulling in his CEO at just the wrong time
- Sales as the eyes and ears of the organization
- The pitfalls of a team based approach when not everyone's on the same page
To get more sales advice from Peter, Subscribe to his YouTube Channel, check out Peter Ahn Sales School and purchase Peter's newly published book, Unlocking Authentic Sales!
