Decoding Sales
A podcast where an engineer (Alex Allain, CTO @ U.S. Digital Response) and salesperson (Peter Ahn, Tech sales coach) demystify what it means to build meaningful business relationships in the modern age.
Decoding Sales
Episode 21: How to debug a broken sales process
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Peter & Alex
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Episode 21
What to do when you aren't making the sales.
❓ The first question to ask when debugging the process.
🎎 How to figure out the right buyer persona for your product.
🪓 How to tell you should fire your sales leader.
🔬 The importance of being hands-on when sales isn't working.
To get more sales advice from Peter, Subscribe to his YouTube Channel, check out Peter Ahn Sales School and purchase Peter's newly published book, Unlocking Authentic Sales!
