Decoding Sales
A podcast where an engineer (Alex Allain, CTO @ U.S. Digital Response) and salesperson (Peter Ahn, Tech sales coach) demystify what it means to build meaningful business relationships in the modern age.
Decoding Sales
Episode 25: Modern outbound sales
If you build it, will they come? Maybe not. How do you build a modern outbound sales motion that brings in new customers?
- Peter's moment of insight about the modern sales motion
- How to go beyond cold prospecting
- ...and how to do cold outreach without being obnoxious
- Why you shouldn't think of inbound and outbound as completely independent
- Peter's pep talk for a new rep doing outbound for the first time
For more on outbound and how to be successful with cold prospecting, visit Belal Batrawy's #deathtofluff resource hub
To get more sales advice from Peter, Subscribe to his YouTube Channel, check out Peter Ahn Sales School and purchase Peter's newly published book, Unlocking Authentic Sales!
