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If you build it, will they come? Maybe not. How do you build a modern outbound sales motion that brings in new customers?
- Peter's moment of insight about the modern sales motion
- How to go beyond cold prospecting
- ...and how to do cold outreach without being obnoxious
- Why you shouldn't think of inbound and outbound as completely independent
- Peter's pep talk for a new rep doing outbound for the first time

For more on outbound and how to be successful with cold prospecting, visit Belal Batrawy's #deathtofluff resource hub 

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