
Decoding Sales
A podcast where an engineer (Alex Allain, CTO @ U.S. Digital Response) and salesperson (Peter Ahn, Tech sales coach) demystify what it means to build meaningful business relationships in the modern age.
Decoding Sales
Episode 2: Navigating stakeholders
In this episode Alex and Peter discuss what it means to effectively find the right person to champion a business deal. An org chart is oftentimes not enough to map out an impactful strategy to navigate stakeholders. Tune-in to this episode for some tips around how to mobilize your prospect and perhaps even more importantly, how to also cut your losses and move on from ineffective deal sponsors.
Feel free to email us at podcasters@decodingsalespodcast.com with any feedback on this episode and future episode topics you'd like to see covered!
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